New 2026 B2B pricing benchmark is out

Growth you can see in the numbers, not just the slides

I help B2B companies between €5M and €100M find the growth already hiding in their pricing, pipeline and customer base. Then we go get it.

Client ARR, first 12 months

€3.1M
+97% vs plan
With NorthboundPrevious plan
Oskar Lindgren presenting results on a large screen
Trusted by teams atFjord FreightKvant SystemsAlder HealthBrightpath HRNordmark Steel

How much growth is on the table?

Move the sliders to match your business. The estimate uses conservative results from 60 past engagements.

Estimated yearly revenue upside

€0kabout 0x a typical engagement fee
Pricing
€0k
Win rate
€0k
Retention
€0k
Sales velocity
€0k
Get the full diagnostic An estimate, not a promise. Your diagnostic replaces these benchmarks with your real data.

How an engagement works

  1. Week 1 to 2

    Diagnose

    Interviews, data pull and a clear map of where revenue leaks.

  2. Week 3 to 4

    Decide

    Three priorities, costed and ranked, agreed with your leadership team.

  3. Month 2 to 5

    Deliver

    Hands-on work with your teams on pricing, sales and retention.

  4. Month 6

    Hand over

    Dashboards, playbooks and a team that runs it without me.

Not sure where the growth is hiding? That is the first thing we find.

Book a free diagnostic